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Since 2003, the Agency for Cultural Affairs has been appointing people committed to cultural activities such as artists, cultural specialists and so on, as “Japan Cultural Envoys”. This undertaking aims to deepen the international community’s understanding of Japanese culture and to build and strengthen networks between Japanese and foreign artists and experts. By the end of fiscal year 2019, a total of 143 individuals and 26 organizations specializing in various fields such as traditional music, performing arts, culture and lifestyle, and pop culture have been sent abroad to 88 countries.